Marina O.

Content strategy of the libraries the digital environment

Abstract: The article is devoted definition of the basic characteristics of the concept "content strategy". This paper aims to explain the components of a library of content strategy in the digital environment.

Keywords: content, content management, Сontent Strategy, digital environment, social media marketing.

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• Marina O.

Cite:
Marina O. (2016). Content strategy of the libraries the digital environment. Bibliotechnyi visnyk, (4) 8-12. (In Ukrainan). - http://bv.nbuv.gov.ua/doc/bv_2016_4_4