ARCHIVE (All issues) / Content (2013, Issue 4)
Lazorenko Yu. Marketing component of agricultural universities scientific libraries activitiesAbstract: The article is about the experience of using national academic libraries of agricultural universities of the third – the fourth level of accreditation the elements of marketing in library and in formation, bibliographical in formation, cultural and educational activities. Keywords: scientific agricultural libraries, library marketing, library and information services, cultural and educational activity, image of library, advertisement, forms and methods of library activity. Author(s) citation: Cite: |